On TikTok, beauty trends are always evolving, and we’re seeing millennials masterfully adopting Gen Z’s fresh, edgy aesthetic. It’s a super exciting blend of styles where those familiar with makeup are experimenting with the latest looks that define the younger generation.
1.First up, the ‘soft glowy base’ is key to the Gen Z look, making skin appear naturally radiant. Millennials are swapping heavy matte foundations for lighter, hydrating formulas, using moisturizers or tinted serums to achieve that youthful glow without any cakey feeling. As one TikToker shows, mixing a bit of facial oil with your foundation can instantly give your skin a natural, fresh look, perfectly aligning with Gen Z’s love for ‘skinimalism.’
Product on Amazon: heimish Artless Glow Base SPF 50+ PA+++ 1.4fl.oz/40ml | Moisturizer, Sunscreen to Makeup Base | Cruelty-free, All-In-One, Glowy Skin, All Skin Types, Lightweight, Soft Cream texture, face primer
Brand: Visit the HEIMISH Store
Price: 15.8 USD
Rating: 4.4 Total reviews: 1072
Product Benefits: Hydrating, Softening
Coverage: Lightweight
Item Form: Cream
Skin Type: All
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2. **Fluffy Brows**: The days of over-plucked brows are long gone, replaced by the trend of natural, fluffy eyebrows. Gen Z embraces fuller, feathered brows that add character to the face. Millennials are learning to style their brows using brow gels and spoolie brushes to fluff them upwards. The goal is to achieve a slightly unkempt look that feels authentic yet intentional, a style widely seen across TikTok tutorials.
Product on Amazon: Maybelline Superfluff Volumizing Brow Mousse, All Day Tinted Brow Gel For Soft Full Brows, Soft Brown, 1 Count
Brand: Visit the MAYBELLINE Store
Price: 10.97 USD
Rating: 4.1 Total reviews: 151
Item Form: Mousse
Color: SOFT BROWN
Finish Type: Natural
Material Type Free: Allergen Free
3. **Graphic Eyeliner**: Moving away from the classic cat-eye, Gen Z favors bold and graphic eyeliner styles. TikTokkers show millennials how to redefine their eyes with creative eyeliner designs like floating liners or geometric shapes. This trend encourages self-expression and allows individuals to play with different looks that can be subtle or statement-making, depending on the occasion.
Product on Amazon: 12PCS Matte Colored Liquid Eyeliners Delineador De Ojos De Colores Set Colorful Eye Liner Liquid Color Eyeliner Eye Makeup Bright Colors Waterproof Smooth & No Fading (13-Multicolors)
Brand: Visit the Anglicolor Store
Price: 8.99 USD
Rating: 4.1 Total reviews: 1056
Color: 13-Multicolors
Item Form: Cream
Finish Type: Matte
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4. **The Overlined Lips Trick**: Overlining lips is a trend that Gen Z continues to embrace, and it’s catching on with millennials who want to achieve fuller lips without injections. By using a lip liner slightly darker than their natural lip color, millennials can create the illusion of bigger lips. TikTok tutorials often highlight the process of blending the liner with a gloss or a balm to soften the edges and enhance the overall lip shape.
Product on Amazon: The Bullet Trick
Price: 24.33 USD
Rating: 3.8 Total reviews: 68
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5. **Embracing Natural Freckles**: Freckles have become a beloved feature within the Gen Z community, celebrated for their natural charm. Millennials are now creating faux freckles using special freckle pens or brow pencils to mimic this fresh-faced look. The key is to apply them sparingly across the nose and cheeks to maintain a realistic appearance.
Product on Amazon: Baby go dewy water resistant faux freckle liquid freckle pen
Brand: Brand: Generic
Price: 12.8 USD
Rating: 4.2 Total reviews: 14
Item Form: Liquid
Color: Brown
Skin Type: All
Finish Type: Matte
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6. **Face Gem Accents**: Inspired by festival looks and pop culture, face gems are making a comeback. Gen Z loves to adorn their faces with small, shiny embellishments that add a touch of sparkle. Millennials are learning to incorporate these into their daily makeup to add a fun, youthful twist. Whether placed on the inner corners of the eyes or scattered across the cheekbones, face gems bring a bit of magic to the everyday look.
Product on Amazon: 2310 PCS Self Adhesive Rhinestone Gem Stickers for Face Nail Body Makeup Festival,4 Size 14 Sheets Bling Jewels Stickers Earrings for DIY Kids Craft Card Decorations
Brand: Brand: FEMBW
Price: 6.99 USD
Rating: 4.6 Total reviews: 2069
Color: Multicolor
Item dimensions L x W x H: 7.76 x 3.9 x 0.55 inches
Recommended Uses For Product: Face Makeup
Theme: Rainbow
Cartoon Character: Bubble
Special Feature: Self Adhesive
Number of Pieces: 2310
Embellishment: Glitter
Age Range (Description): Kid
7.Then there’s the ‘glossy glass’ skin effect, which is all about deep hydration and layering products for that coveted, luminous glow. Gen Z has really mastered this, and TikTokkers are guiding millennials on how to get that plump, dewy finish using hydrating essences, serums, and moisturizers, highlighting how skincare is now a crucial part of makeup.
Product on Amazon: MISSHA Glow Skin Balm 1.69 fl oz/ 50ml 4-in-1 Primer, Moisturizing Cream, Morning Pack, Luminizing Cream for a Flawless Natural Glow Glass Skin
Brand: Visit the MISSHA Store
Price: 15.45 USD
Rating: 4.4 Total reviews: 2417
Item Volume: 200 Milliliters
Item dimensions L x W x H: 3.94 x 1.97 x 3.94 inches
Age Range (Description): Adult
Special Feature: Travel Size
8. **Colorful Mascara Magic**: Who knew mascara could be so fun and expressive? Gen Z is all about experimenting with colorful mascaras that add a pop to their makeup game. Picture vibrant blues, purples, and even greens on your lashes, instantly transforming any look from plain to dazzling. Millennials, this is your cue to embrace the bold! Getting started is easy: just replace your black mascara with a colorful one and let your lashes do all the talking.
Colorful mascara can be both playful and chic, perfect for a night out or just to brighten your day. It’s the simplest way to add a bit of excitement to your everyday makeup routine without needing a ton of time or effort. The best part? It’s a subtle way to show off your personality and creativity. Whether you’re heading to a festival or a casual lunch, colorful mascara can be your go-to for that ‘I woke up like this’ vibe with a twist.
For millennials, the key is to not overthink it. Simply swipe on a coat or two of your chosen color and voila! You’ve just become the coolest kid on the block—no TikTok tutorial required. Dive into the world of playful lashes and see how this small change can make a big impact on your overall style.
Check out this Waterproof 6PCS Colorful Voluminous Mascara Set from WanTuoluo on Amazon for $8.99, boasting lengthening, defining, curling, and multiplying features. It’s cruelty-free, long-wearing, travel-sized, lightweight, and phthalate-free, with a 4-star rating from 16 reviews.
9. **Bold Lip Colors**: If there’s one thing Gen Z isn’t afraid of, it’s a bold lip. From deep plums to fiery reds, and even daring blacks, bold lip colors are a statement that’s hard to ignore. Millennials are now more than ever willing to embrace these vivid shades, reimagining their classic nude lip days.
A pop of color on your lips can totally transform your whole look and give you that extra confidence to conquer your day. The secret is finding a shade that not only flatters your skin tone but also screams ‘you,’ making it the perfect finishing touch for any outfit, whether you’re off to a big meeting or a fun party.
For those who feel a bit apprehensive, start with a lip stain or a sheer version of your chosen shade to get used to the color. Once you’re comfortable, go full throttle and let your lips do all the talking. After all, a bold lip is more than just makeup—it’s an attitude.
Product on Amazon: Black Radiance Perfect Tone Lipstick Lip Color Berry Bold
Brand: Visit the Black Radiance Store
Price: 2.99 USD
Rating: 4.2 Total reviews: 4322
Color: Berry Bold
Skin Type: All
Item Form: Gel
Finish Type: Matte
Features:
1. Pigment rich cream enriched with Vitamin E
2. Moisturizes and softens lips
3. Buttery soft, creamy texture
4. Drenches lips with elivers vivid, lasting full coverage and sufficient shine in one
5. Apply favorite Perfect Tone Lip Color and kiss dull, dry lips goodbye!
10. **Smudged Eyeliner**: Embracing imperfections has never looked so good. Gen Z loves a lived-in makeup look, and smudged eyeliner is the epitome of this trend. Gone are the days of perfectly sharp lines; instead, it’s all about creating a soft, smoky effect that’s effortlessly cool.
Smudged eyeliner is a great way for millennials to add a hint of drama without the precision that comes with a traditional cat-eye. All you need is your favorite eyeliner pencil and a small smudging brush or even your finger. Draw a line along your upper and lower lash lines, and then gently smudge it outwards for that sultry, mysterious vibe.
This bold lip look is fantastic for a night out, but honestly, it works great for everyday wear if you’re feeling adventurous. It’s a super easy way to transition your makeup from daytime to nighttime without having to start your whole face over, and it’s pretty forgiving if you’re not perfect with application.
Product on Amazon: Revlon ColorStay Pencil Waterproof Eyeliner, Smudge-Proof, Eye Makeup with Built-In Sharpener, Packaging May Vary, 201 Black, 0.01 Oz
Brand: Visit the REVLON Store
Price: 6.78 USD
Rating: 4.5 Total reviews: 32390
Color: BLACK
Item Form: Pencil
Finish Type: Matte
Special Feature: Waterproof
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11. **Glossy Lips Revival**: Glossy lips are making a comeback, and Gen Z is all over this juicy trend. Think back to the early 2000s when lip gloss was everyone’s must-have item. Now, it’s back with a modern twist, offering a fresh, youthful glow that lipstick alone can’t achieve.
Millennials can dive into this nostalgic trend by opting for sheer, tinted, or even clear glosses that offer a high-shine finish. What makes this trend so appealing is its simplicity and versatility; it can be worn alone for a subtle look or layered over lipstick for added depth and shine.
To achieve that perfect glossy lip, keep your lips hydrated and exfoliated. Apply your favorite gloss, focusing on the center of your lips to enhance their fullness. Not only will it make your lips appear plumper, but it also gives a dewy, fresh-faced vibe that screams modern chic.
Product on Amazon: e.l.f. Glow Reviver Lip Oil, Nourishing and Hydrating with High-Shine Glimmer Finish & Sheer Wash Of Color, Minty Scent, Non-Sticky, Vegan & Cruelty-free, Divine Wine
Brand: Visit the e.l.f. Store
Price: 8 USD
Rating: 4.5 Total reviews: 320
Color: Divine Wine
Skin Type: All
Item Form: Liquid
Finish Type: Shimmery
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12. **Monochromatic Makeup**: Consistency is key with the monochromatic makeup trend that Gen Z swears by. By using the same color across your eyes, cheeks, and lips, you create a cohesive look that’s both flattering and chic. Millennials are jumping on board, loving this trend for its ease and simplicity.
When you decide to rock a monochromatic look, make sure to pick a color you genuinely love and that suits your skin’s undertones. Popular choices like pinks, corals, and bronzes bring warmth and harmony to your complexion, and the trick is to play with different shades of the same color so it looks intentional, not overwhelming.
This monochromatic makeup trend is an absolute lifesaver on days when you want to look polished without spending ages blending. It’s a chic way to make a statement with minimal effort, and the best part is, you can easily adapt it for any season or occasion.
Product on Amazon: e.l.f. Monochromatic Multi Stick, Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Dazzling Peony, 0.17 Oz
Brand: Visit the e.l.f. Store
Price: 5 USD
Rating: 4.3 Total reviews: 73290
Item Form: Stick
Finish Type: Shimmery
Coverage: Full
Color: Dazzling Peony
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13. **Barely-There Concealer**: Gen Z’s love for authenticity extends to their approach to concealer. The barely-there concealer trend is all about letting your natural skin shine through while subtly covering up blemishes. Millennials are catching on, appreciating the lightweight, breathable finish that this trend offers.
The key to mastering this look is picking a concealer that matches your skin tone perfectly and applying it only where needed. Think of it as spot-correcting rather than plastering. Lightly pat the concealer under your eyes, around your nose, or on any blemishes, then blend it seamlessly into your skin.
This approach not only saves time but also feels more comfortable on the skin, especially during warmer months. It’s about embracing your natural beauty while enhancing your features in a way that’s both subtle and effective.
Product on Amazon: IT Cosmetics Bye Bye Under Eye Full Coverage Concealer -Travel Size – for Dark Circles, Fine Lines, Redness & Discoloration – Waterproof – Natural Finish – 0.11 fl oz
Price: 14 USD
Rating: 4.3 Total reviews: 5063
Item Form: Cream
Color: 13.0 Light Natural – for neutral undertones
Skin Type: Normal
Finish Type: opaque
Recommended Uses For Product: Anti-aging
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14Finally, the ‘sunkissed bronzer glow’ is a must-have Gen Z trend that gives you that effortless, ‘just got back from vacation’ vibe without ever hitting the beach. Millennials are loving this because it adds such a beautiful warmth and dimension to the face.
To achieve a sunkissed glow, choose a bronzer that’s only a shade or two darker than your natural skin tone. Lightly dust it across the high points of your face, like your forehead, cheeks, and nose, where the sun would naturally hit. This technique adds a healthy-looking radiance that mimics the effect of a day in the sun.
This trend is particularly great for those who want to add a bit of color to their complexion without looking overdone. It’s an easy way to bring a bit of summer into your makeup routine, no matter the season.
Product on Amazon: Milani Baked Bronzer – Glow, Cruelty-Free Shimmer Bronzing Powder to Use For Contour Makeup, Highlighters Makeup, Bronzer Makeup, 0.25 Ounce
Brand: Visit the Milani Store
Price: 9.97 USD
Rating: 4.5 Total reviews: 40015
Item Form: Powder
Finish Type: Sheer
Coverage: Light
Color: Glow
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As we wrap up this exciting exploration of makeup trends, it’s clear that Gen Z’s creativity is truly revolutionizing the beauty world. Millennials are embracing these fresh ideas, skillfully merging timeless techniques with new favorites to craft looks that are uniquely their own. So go ahead, experiment with colors, celebrate your individual style, and let your makeup express your authentic self.
