Oh, summer is here. That means fun parties and poolside lounging. The main thing, though, is lots of food. Portable snacks, usually sweet. Today, plant-based party foods have become even more flavorful. Think gooey mozzarella sticks and crispy crab cakes. Yet another snack area holds old memories. Discontinued candy is here.
Well, we discussed Kissables. this little candy from Hershey’s isn’t really that good. It joins a graveyard full of old candy. This graveyard is really peculiar. It preserves wacky experiments from the past. Marketing ideas that never worked are here. Some died young because new rules emerged. Others couldn’t compete with the big boys. Giants like Reese’s Cup won out instead.
Our research on this candy spot shows some crazy stuff. Look at the old-fashioned “chicken dinner.” It came out back in the 1920s. The name alone makes you curious. It was just a marketing ploy, and they associated it with a proper meal, perhaps trying to trick parents into thinking it was healthier.
Open it up and guess what? There were only chocolate-covered nuts and no chicken thighs to be found at all. This weird chocolate bar lasted for decades, and after some buyouts in the ’60s, it’s gone. Sometimes it’s not enough to have a crazy name if the candy itself is just nuts.
Some candies did make waves in pop culture. Think back to the 90s. The foods of that era were quite quirky. Remember Bubble Beepers gum? Kids wanted it because of the packaging. It looked like a buzzer and the beeping sound was big technology at the time. Kids wanted gadgets like adults, but there was a dark side to the beeper. Drug dealers used it too, and the controversy killed the Bubble Beep. They stopped making them in the mid-’90s.
There were some weird candies in the ’80s. For example, “Trashcan Candy”, do you remember it? Yes, that was an authentic candy where every piece looked like garbage. Fish bones and little bottles were shaped and they came in tiny trash cans. The packaging is the focus here, but the novelty only lasts for a while. Trash can candy mainly stayed in the ’80s. By the mid-90s, it was gone. The packaging alone didn’t save the candy; the candy itself had to be good.
Speaking of ’80s culture, Max Headroom candy came along. If you weren’t a child of the 80s, look him up. He was an AI type character that was very edgy for his time. He was popular for a candy dispenser. You see, it was shaped like his head. The head-shaped candy dispenser was very popular at the time, but after a few years, his candy disappeared. You can still find these candy dispensers online today, if you miss cyberpunk candy.
The rules have also cleared space in the candy aisle, as exemplified by the Kinder Surprise Egg. It’s beloved in many foreign countries (although there were concerns about a recall in the UK 2022), but it was banned in the US. The FDA has rules about this, and non-food items cannot be placed in food. It’s dangerous to find toys in chocolate, and American standards consider it too dangerous. This goes to show that the fate of candy is not always flavor.
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The big candy companies caused a lot of damage, usually through fierce internal competition, or just by stopping less successful lines. Mars had a long candy bar called Marathon. It’s 8 inches long, and it feels long when you eat it. It is chocolate and caramel flavored and has a pretty standard taste. The length is what sets it apart. But it ended forever in 1981. Maybe people preferred a faster candy bar to one that required stamina to eat. Or maybe it lost out to Mars’ other popular products.
Nestle also lost the candy market here, and Nestle Alpine White Chocolate was a failed attempt. It was their attempt at a premium white chocolate, which began in 1986 with almonds. But it only lasted a few years. I think it was aimed at the high end of the market, but it didn’t really catch on at the time, maybe it wasn’t unique enough.
Hershey’s had a lot of candies that have disappeared. You know, except for Kissables. Remember Hershey’s S’mores chocolate bar? It must have been introduced in 2003 with the idea of campfire treats. This chocolate bar had graham crackers mixed in, with marshmallows and chocolate inside. But customers like to make s’mores in a messy way. they like it the traditional way. The bar was finally discontinued in 2012.
Related posts:
Be the Best Party Host With Vegan Snacks, From Popcorn Chicken to Mozzarella Sticks
36 Discontinued Candies And Gum We’ll Probably Never See Again
Discontinued Krispy Kreme Doughnuts That Need To Make A Comeback
